Springhill Suites by Marriott

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Springhill Suites by Marriott

Selma-Smithfield, NC

The former railroad town of Selma-Smithfield, North Carolina, on I-95 outside of Raleigh, is the location of a new master planned, mixed-use development called Eastfield Crossing. Featuring a business park, retail, entertainment and residential options, Eastfield Crossing will soon include a new SpringHill Suites, to be managed by Prospera Hospitality.


Partnership AdVenture & Eastfield Crossing

Partnership with AdVenture and Prospera Hospitality

The new hotel property, part of Marriott, will include meeting spaces as well as a hotel bar integrated into the lobby. Prospera ran pre-opening services for the hotel and food-and-beverage set up for the bar, and will continue as the hotel and bar manager after opening.

AdVenture Development is the owner and developer of Eastfield Crossing, and they have a long-standing partnership with Prospera Hospitality. AdVenture is the developer of McCandless Crossing, a master planned community in Pittsburgh similar to Eastfield Crossing. McCandless Crossing includes two hotels, a Fairfield Inn & Suites by Marriott Pittsburgh North and a Hampton Inn & Suites, and AdVenture partnered with Prospera for pre-opening and management of both properties. When AdVenture prepared to add a new hotel to Eastfield Crossing, they chose Prospera Hospitality again as their management partner.

Pre-opening Hotel Management (AdVenture)

Pre-opening Hotel Management

Preparing a hotel for opening requires an experienced and savvy hotel management company. Prospera Hospitality worked closely with the developer, AdVenture Development, to prepare the new hotel for success.

Prospera’s pre-opening hotel services include:

  • Preparing market research and financial analysis for hotel feasibility
  • Preparing a preliminary pre-opening budget
  • Preparing marketing and advertising plan
  • Coordinating the purchasing of OS&E (operating supplies and equipment)
  • Coordinating the purchasing and installation of FF&E (furniture, fixtures, and equipment)
  • Assisting and procuring operating permits and licenses
  • Preparing a first-year operating budget
  • Recruitment and training of staff before opening

  • Conducting regular site visits

Hospitality Management Company

Prospera Hospitality is a hospitality management company and repeat management partner for AdVenture Development’s master-planned communities. We look forward to a successful opening and growth for the Raleigh area’s newest SpringHill Suites. This new property adds to Prospera’s portfolio of independent and major hotel brands, including both select-service and full-service hotels and resorts.


Partner with Prospera

Property Photos
Springhill Suites by Marriott
Springhill Suites by Marriott
Springhill Suites by Marriott
Springhill Suites by Marriott
Property Location

A growing footprint focused on high-growth markets

From our great home market of Pittsburgh and surrounding communities, Prospera Hospitality has steadily grown its footprint. Today, we also provide hospitality management services to properties in the Atlanta, Miami and Austin markets, and we continue to seek the right high-value, high-growth opportunities. Pittsburgh will always be our home, and Prospera is on the move.

A History of Success

Our Valued Partners

Prospera Hospitality has successfully partnered with properties in these established brands.

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